Post by account_disabled on Dec 25, 2023 1:01:20 GMT -7
I think for us we use TikTok as a way to share whats going on in the business rather than a way to promote products thats the strategy we adopt. We want to nurture our audience and engage with them. Its a great platform to build brand awareness and trust even engagement through people commentingAand sharing. to see what people are saying you can see a lot of brand advocacy in the comment section. Follow PERL Cosmetics Amor Lashes Wanting to make women feel beautiful and confident Bristolbased Lucy Pearce started Amor Lashes from her living room.
Lucy began by buying and selling strip eyelashes but knew she could do more and wanted to expand her business. Back in Lucy launched the UKs first DIY lash extension kit. This meant customers could apply their own eyelash extensions from the comfort of their own home. Lucy pushed herself out of her Mobile App Development Service comfort zone and posted on TikTok. After posting about the eyelash extensions and how to use them online the product went viral Amor Lashes continues to grow having built a loyal community of lash lovers and boasting over followers on TikTok.
In the brands QuickLashes were named The Independents Best Buy and featured in British Vogue Glamour UK and Vanity Fair. Amour Lashes uses TikTok to boost brand exposure and build community by posting relatable authentic content. Lucy and her team post unfiltered FaceTime style content thats easy to identify with and shows what its like behind the scenes at Amor Lashes. Lucy and her team love the products they sell and use them on a daily basis so they leverage this to create educational content showing their audience how to use and remove the products and answer any questions.
Lucy began by buying and selling strip eyelashes but knew she could do more and wanted to expand her business. Back in Lucy launched the UKs first DIY lash extension kit. This meant customers could apply their own eyelash extensions from the comfort of their own home. Lucy pushed herself out of her Mobile App Development Service comfort zone and posted on TikTok. After posting about the eyelash extensions and how to use them online the product went viral Amor Lashes continues to grow having built a loyal community of lash lovers and boasting over followers on TikTok.
In the brands QuickLashes were named The Independents Best Buy and featured in British Vogue Glamour UK and Vanity Fair. Amour Lashes uses TikTok to boost brand exposure and build community by posting relatable authentic content. Lucy and her team post unfiltered FaceTime style content thats easy to identify with and shows what its like behind the scenes at Amor Lashes. Lucy and her team love the products they sell and use them on a daily basis so they leverage this to create educational content showing their audience how to use and remove the products and answer any questions.